YOUR FRIENDS' ACTIVITY

    UPDATE 4-U.S. needs arsenic limits in rice - Consumer Reports

    * Group tests more than 60 popular rice products

    * Nearly all contained some level of inorganic arsenic

    * Recommends consumers limit weekly intake

    * Food industry opposes singling out one source of arsenic

    LOS ANGELES/NEW YORK, Sept 19 (Reuters) - Consumer Reports

    is urging U.S. limits for arsenic in rice after tests of more

    than 60 popular products - from Kellogg's Rice Krispies to

    Gerber infant cereal - showed most contained some level of

    inorganic arsenic, a known human carcinogen.

    The watchdog group said some varieties of brown rice -

    including brands sold by Whole Foods Markets Inc and

    Wal-Mart Stores Inc - contained particularly significant

    levels of inorganic arsenic.

    It recommended ways for children and adults to limit their

    intake of rice products each week and said U.S. regulators

    should ban arsenic-containing drugs and pesticides used in crop

    and animal production.

    "The goal of our report is to inform - not alarm - consumers

    about the importance of reducing arsenic exposure," said Urvashi

    Rangan, director of safety and sustainability at Consumer

    Reports. "The silver lining in all of this is that it is

    possible to get a better handle on this."

    In the absence of government regulation, steps that

    consumers can take include limiting infant rice cereal to one

    serving per day for babies and excluding rice milk from the

    daily diets of children under the age of 5, the report said.

    Adults should eat no more than two servings of rice per week.

    As replacements, it suggested other healthy whole grains

    such as wheat, corn and oats, which have lower arsenic levels.

    The U.S. Food and Drug Administration said on Wednesday that

    it plans to collect data on 1,200 food samples by the end of the

    year and make its own recommendation on arsenic intake.

    The agency said its preliminary data on arsenic in rice

    products is consistent with the Consumer Reports investigation.

    It found average levels of inorganic arsenic for various rice

    products of 3.5 to 6.7 micrograms per serving in about 200

    samples. Consumer Reports notes that the most stringent U.S.

    state restriction on inorganic arsenic in drinking water sets a

    permissible limit of 5 micrograms in a single liter.

    "Our advice right now is that consumers should continue to

    eat a balanced diet that includes a wide variety of grains - not

    only for good nutrition, but also to minimize any potential

    consequences from consuming any one particular food," FDA

    Commissioner Margaret Hamburg said in a statement.

    Consumers are likely to cut back on rice altogether rather

    than try to follow specific guidelines, said Bob Goldin,

    director of the food supplier practice at consulting firm

    Technomic Inc.

    "I don't think consumers will dig that deep. I think they'll

    just say 'Oops, there's something bad in rice,'" Goldin said.

    Earlier this year, Consumer Reports called for limits on

    arsenic in apple and grape juices after similar testing found

    "worrisome" levels in those childhood staples.

    Food manufacturers and groups representing the $34 billion

    rice industry said singling out rice products was alarmist.

    "Recent media stories based on studies about high levels of

    arsenic in rice are misleading the public about this issue,

    given that arsenic is everywhere and present in air, soil,

    water, and foods, including fruits and vegetables," the USA Rice

    Federation said on its website.

    Nestle Nutrition said in a statement that its

    Gerber baby products, including its rice cereals, are safe to

    consume. It added that it began exclusive use of California rice

    for all of its rice-containing dry infant cereal earlier this

    year. California has the lowest arsenic levels for rice grown in

    the United States, the company said.

    A spokeswoman for General Mills Inc, whose Rice Chex

    cereal was included in the Consumer Reports study, said the

    company was confident there should be no concern for consumers

    eating their product.

    Two Rice Krispies products tested by Consumer Reports had

    arsenic levels below the publication's recommended limits, but

    Kellogg Co will work with the FDA, scientists and others

    in the industry to review the data, said spokeswoman Kris

    Charles.

    Officials at other food manufacturers and retailers,

    including PepsiCo Inc's Quaker Oats were not immediately

    available for comment.

    LINKS TO DISEASE

    Inorganic arsenic is deadly at high doses. It has been

    linked to a variety of cancers, including skin, lung and

    bladder, as well as heart disease and other illnesses.

    Organic arsenic is believed to be far less harmful, but two

    organic forms measured - called DMA and MMA - are classified as

    possible carcinogens, Consumer Reports said.

    Food is a major source of arsenic in the American diet, as

    the chemical is still used in feed for poultry and occasionally

    hogs to prevent disease. Waste from those animals can

    contaminate fields when it is used as fertilizer.

    As a result, arsenic can be found in fruits, vegetables,

    rice and seafood - all of which are considered healthy. The U.S.

    government has a federal limit for arsenic in drinking water at

    10 parts per billion (ppb).

    "There is no such thing as a safe level of arsenic," said

    Michael Harbut, a researcher and physician who leads the Barbara

    Ann Karmanos Cancer Institute's Environmental Cancer Program at

    Wayne State University in Detroit and treats people with arsenic

    poisoning.

    "Consumers should demand that the FDA do a better job of

    patrolling inorganic arsenic in the food supply," said Caroline

    Smith DeWaal, food safety director for the

    Center for Science in the Public Interest, a nonprofit.

    She added that the public would be well served with limits

    that consider exposure to inorganic arsenic in water as well as

    a variety of foods.

    White rice grown in Arkansas, Louisiana, Missouri and Texas,

    which account for 34 percent of U.S. produced rice, generally

    had higher levels of total arsenic and inorganic arsenic than

    rice samples from elsewhere, including India and Thailand,

    Consumer Reports said.

    The group's rice tests included multiple samples of more

    than 60 products - including white and brown rice, infant rice

    cereals, rice crackers, rice pasta and rice drinks. It found

    measurable amounts of total arsenic - both inorganic and organic

    forms - in samples of almost every product tested.

    The tests also showed that brown rice had higher levels of

    arsenic. That is because arsenic is concentrated in its healthy

    outer layers, which are removed to make white rice.

    Products that raise particular concern for children - who

    are still developing and have significantly lower body weights

    than adults - include infant rice cereal, ready-to-eat cold

    breakfast cereals and rice milk, Consumer Reports said.