Sting Sees Music Of The Future Through App

Sting is the latest musician to release an app following the likes of Lady Gaga, Slash and Britney.

The singer believes they are the future of music and may favour the app over the album from now on.

Apps have only been around for the last few years but this new tecnology has become incredibly popular.

Hundreds of thousands are currently available and 14 billion downloads have been made worldwide since 2009. By 2015 experts are predicting this figure will rise to 183 billion.

There's an app for virtually everything - games are the most popular but people are using them for social networking, news, cooking, not to mention following their favourite band.

The Lorelles are an up and coming girl band who have created their very own tailor-made app with Red C - a company in Shoreditch in London who create bespoke apps and web systems.

Rosie, Lizzie and Therese believe their app enables them to connect more quickly and effectively with their fans.

"It consolidates all our stuff, it's got facebook, twitter, biogs, our shows, maps to where our shows are, so for our fans at the click of a button they know where we are, where we're playing, what we're doing, we can upload a video and it's so quick."

Rob Sturgess, one of the directors of Red C, has created apps for many companies including Faberge, Thames Water and The Independent.

He says they have made a diverse range of products including very practical applications.

"The possibilities are endless, (the app) knows where you are, so it can give you directions.

"We've built an app called Bus Guru which tells you when your next bus will come so you don't have to be at the bus stop anymore, you can be in the pub and you can see the number 26 is going to be there in a minute, and you can walk out just as it arrives."

The market is expanding fast, young people are early adopters but by 2014 it's likely we'll be using apps more than our computers.