Taylor Swift is in her WAG era — here's every time she's cheered on Travis Kelce and the Chiefs

  • Taylor Swift has supported her boyfriend, Travis Kelce, at all three Chiefs home games this season.

  • She has been photographed at 16 football games total since last September, including the Super Bowl.

  • Swift tends to wear Chiefs gear and dress up in the team's red-and-white color palette.

Taylor Swift famously sang, "You know I love the players, and you love the game." But when it comes to the Kansas City Chiefs, it looks like she loves them both.

Since Swift began dating NFL star Travis Kelce last summer, she has been spotted cheering at 16 of his games so far, including Super Bowl LVIII.

"I'm just there to support Travis," Swift told Time. "I have no awareness of if I'm being shown too much and pissing off a few dads, Brads, and Chads."

The megastar is back in action for her second NFL season, supporting Kelce and the Chiefs in their first three home games against the Ravens, Bengals, and Saints.

We rounded up the best photos of Swift from each appearance so far.

Swift attended her first game at Arrowhead Stadium in September 2023.

taylor swift chiefs game
Taylor Swift at Arrowhead Stadium on September 24, 2023.David Eulitt/Getty Images

Swift's enthusiasm at her first Chiefs game seemed to confirm her rumored romance with Kelce.

Swift later said they were already an official couple before she watched the Chiefs beat the Chicago Bears.

"This all started when Travis very adorably put me on blast on his podcast, which I thought was metal as hell," she told Time. "We started hanging out right after that. So we actually had a significant amount of time that no one knew, which I'm grateful for, because we got to get to know each other."

"By the time I went to that first game, we were a couple," Swift continued. "I think some people think that they saw our first date at that game? We would never be psychotic enough to hard launch a first date."

For her second appearance, she brought her longtime pal Blake Lively.

taylor swift blake lively chiefs game
Taylor Swift and Blake Lively at MetLife Stadium on October 1, 2023.Kevin Sabitus/Getty Images

Swift and Lively watched the Chiefs defeat the New York Jets at MetLife Stadium in East Rutherford, New Jersey — where Swift had performed three sold-out concerts just a few months prior.

The October game drew the highest viewership for a Sunday TV show since the Super Bowl, NBC Sports reported.

Indeed, Swift's newfound interest in football has been credited with bumping merch sales and enticing more female viewers.

Swift cheered with her boyfriend's mom, Donna Kelce, during a home game against the Denver Broncos.

taylor swift donna kelce chiefs game
Taylor Swift and Donna Kelce at Arrowhead Stadium on October 12, 2023.David Eulitt/Getty Images

Shortly before her third game-day appearance, Kelce accused the NFL of "overdoing it" with its wall-to-wall coverage of Swift.

"I think it's fun when they show who all is at the game. I think it brings a little more to the atmosphere, brings a little bit more to what you're watching," Kelce said during an episode of his "New Heights" podcast.

"But at the same time, I think they're overdoing it a little bit," Kelce continued. "For sure, especially for my situation. I think they're just trying to have fun with it."

Swift has struck up a close friendship with Brittany Mahomes, who's married to Kelce's teammate.

taylor swift brittany mahomes chiefs game
Taylor Swift and Brittany Mahomes at Arrowhead Stadium on October 22, 2023.David Eulitt/Getty Images

Just a few days before the release of "1989 (Taylor's Version)," the rerecorded version of her fifth album, Swift watched the Chiefs take down the Los Angeles Chargers.

She spent the home game cheering with Mahomes and showing off their secret handshake.

Swift wore a black turtleneck and a red teddy coat in Green Bay, Wisconsin.

taylor swift brittany mahomes nfl game
Taylor Swift and Brittany Mahomes at Lambeau Field on December 3, 2023.Stacy Revere/Getty Images

Swift spent most of November 2023 on the road for the South American leg of The Eras Tour. Kelce even flew to Buenos Aires, Argentina, to watch Swift perform — and received an onstage shout-out in return.

She returned to Kelce's side in early December when the Chiefs took on the Green Bay Packers. It was her first time watching Kelce's team lose.

She wore a vintage Chiefs sweatshirt for the team's next home game.

Taylor Swift in a stand at a football game.
Taylor Swift at Arrowhead Stadium on December 10, 2023.Jamie Squire/Getty Images

Swift purchased the '90s sweatshirt from Westside Storey, a secondhand clothing boutique in Kansas City.

The store's owner, Chris Harrington, told Business Insider he originally thought Swift's order — which totaled $1,200 for curated vintage pieces — could be fraudulent.

Instead, she wore one of those pieces at Arrowhead Stadium in December, causing a surge of traffic to Westside Storey's website.

"We've had hundreds of orders over the last 48 hours," Harrington told BI. "Sometimes our online store lights up after a Chiefs game when we win, but this is 100 times more than that, and we lost the game. It was the Taylor effect."

She brought her dad and friends to cheer for the Chiefs in Foxborough, Massachusetts.

taylor swift chiefs game
Taylor Swift at Gillette Stadium on December 17, 2023.Danielle Parhizkaran/The Boston Globe via Getty Images

Swift hit the road to watch the Chiefs defeat the New England Patriots on the latter's home turf. She even convinced her father, Scott Swift, to swap his traditional Philadelphia Eagles gear for a Chiefs sweatshirt.

Several friends accompanied Swift, including Alana Haim, stylist Ashley Avignone, and backup singer Melanie Nyema.

Swift spent Christmas Day at Arrowhead Stadium.

Taylor Swift appears at a December 25 Chiefs game against the Raiders wearing a Santa hat with Travis Kelce's number on it.
Taylor Swift at Arrowhead Stadium on December 25, 2023.Jamie Squire/Getty Images

Even though the Chiefs lost to the Las Vegas Raiders on December 25, 2023, Kelce praised Swift and her family for making the day special.

The singer's brother, Austin Swift, even gave him a sentimental gift while dressed as Santa Claus, Kelce shared on his podcast.

She also spent New Year's Eve cheering for Kelce in Kansas City.

taylor swift chiefs game
Taylor Swift at Arrowhead Stadium on December 31, 2023.Jamie Squire/Getty Images

Swift wore a Chiefs varsity jacket for the home game against the Cincinnati Bengals.

For her first game of 2024, Swift braved freezing temperatures to high-five fans.

taylor swift chiefs game
Taylor Swift at Arrowhead Stadium on January 13, 2024.Jamie Squire/Getty Images

The Chiefs defeated the Miami Dolphins during the fourth-coldest game in NFL history, according to CNN.

That same day, the Chiefs owner praised Swift and Kelce's "purely organic" relationship.

"It's been a very interesting, very fun year having the two of them dating, the attention that's been focused on the Chiefs," Clark Hunt told CNBC. "Our female audience has grown leaps and bounds."

Kelce scored two touchdowns in Buffalo, New York, with Swift in the stands.

taylor swift chiefs game
Taylor Swift at Highmark Stadium on January 21, 2024.Kathryn Riley/Getty Images

Swift joined Kelce's family to watch the Chiefs advance through the NFL playoffs — including his brother, Eagles center Jason Kelce, who lost his shirt in the frenzy.

She saw Kelce and his teammates become AFC champions.

travis kelce taylor swift
Travis Kelce and Taylor Swift celebrate the Chiefs' AFC Championship win.Patrick Smith/Getty Images

Swift watched the Chiefs beat the Baltimore Ravens in the 2024 AFC Championship Game, securing their spot in Super Bowl LVIII. She even joined Kelce on the field to celebrate the win.

Swift flew from Tokyo to watch the Chiefs play in Super Bowl LVIII.

taylor swift super bowl
Taylor Swift at Allegiant Stadium on February 11, 2024.Ezra Shaw/Getty Images

Swift was widely expected to attend the 2024 Super Bowl in Las Vegas, despite having an Eras Tour stop scheduled in Tokyo the night before.

Sure enough, she made the trip in time to watch the Chiefs take on the San Francisco 49ers, with friends like Lively, Lana Del Rey, and Ice Spice in tow.

The superstar geared up for her second NFL season in September 2024.

Taylor Swift walking in an all denim outfit
Taylor Swift arrives ahead of the Kansas City Chiefs v Baltimore Ravens game at GEHA Field at Arrowhead Stadium on September 05, 2024 in Kansas City, Missouri.David Eulitt

Swift was back in Kansas City on the evening of September 5, 2024, as the Chiefs took the field for their first game of the season against the Baltimore Ravens.

She donned an all-denim getup and thigh-high red boots.

Swift wore a vintage Chiefs T-shirt for Kelce's second home game of the season.

Danielle Haim and Taylor Swift arrive at Arrowhead Stadium on September 15, 2024.
Danielle Haim and Taylor Swift arrive at Arrowhead Stadium on September 15, 2024.Scott Winters/Icon Sportswire via Getty Images

Just a few days after attending the MTV Video Music Awards in New York (and giving her boyfriend a shout-out onstage), Swift was back in Kansas City to watch the Chiefs defeat the Cincinnati Bengals.

She also watched the Chiefs beat the Saints at Arrowhead Stadium.

Taylor Swift cheers from a VIP suite at Arrowhead Stadium on October 7, 2024.
Taylor Swift cheers from a VIP suite at Arrowhead Stadium on October 7, 2024.Cooper Neill/Getty Images

After skipping two of Kelce's games in Atlanta and Los Angeles, Swift returned to Kansas City in style — wearing over $50,000 worth of jewelry and designer clothing — to cheer for the Chiefs against the New Orleans Saints.

The home team won 26-13, their fifth consecutive win of the season.

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