Aberdeen fan's retro football kit business thrives as popular pop-up shop returns in Edinburgh

Fraser Smith turned a retro Dons kit collection into a booming business selling iconic shirts
-Credit: (Image: Edinburgh Live)


An Aberdeen fan is revelling in the success of his retro football kit business as his retro pop-up shop returns to Edinburgh city centre with a selection of iconic strips up for sale.

Fraser Smith, 27, from the Granite City and now living in Edinburgh, works as an accountant, and launched EH Retro Kits after accidentally stumbling across a booming market while building his own collection of Dons shirts.

After building up his knowledge of different brands and popular kits, he launched his own website which exploded in the Edinburgh and Lothians region, writes Edinburgh Live.

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Having successfully carried out a pop-up last year on Rose Street, the shirt collector is now returning to ‘It Started in the North’, 107-109 Rose Street, on Sunday June 2 between 11am and 4pm.

"I started collecting shirts in late 2019 and then launched the website in March 2020 when I had more time," Fraser said.

"I originally got into it as I collected Aberdeen shirts then developed a knowledge of what to look for in terms of each brand for each specific era.

"The fashion aspect definitely has an element to play as the majority of kits made in the 90s/ early 00s were made to a higher standard and also with more detail in the designs. You see this now with how many modern kits are based on previous designs.

Fraser's pop up shops have proven popular with retro football kit collectors
Fraser's pop up shops have proven popular with retro football kit collectors -Credit:Edinburgh Live

"People long for that nostalgia for a number of reasons. It can be anything from remembering a kit from a famous game growing up or a favourite player wearing that shirt.

"I also think when a club was successful in a shirt that has a lot of nostalgia for people for example Aberdeen 80s shirts, late 90s Arsenal kits, mid 00s AC Milan shirts and more recently the Leicester league winning shirt.

"This is my second time selling within ‘It Started in the North’ and my seventh event in Edinburgh. We will have some special kits on sale including the Barcelona match issue Ronaldo nine shirt, AC Milan 1994/95 long sleeve third shirt, Real Madrid 1989 home shirt and many more."

You can visit Fraser’s EH Retro Kits website and social media channels by clicking here.