Apple may have already conquered the market when it comes to music and technology - but will it take over TV and movies with an acquisition of Disney?
Rumours of a possible merger between the two companies began last October, when reigning Apple CEO Tim Cook said he was "open to acquisitions of any size", meaning even the multi-billion net worth Disney was on the table.
Now, Wall Street speculative analysts have said the takeover would be hypothetically possible, as the technology company could afford to pull off a $200 billion-plus takeover of Disney.
The deal could create a company worth $1 trillion with "almost limitless opportunities in content and technology".
So, er, does this mean Netflix and other streaming services need to hypothetically be worried?
"Recently, investors have increased their expectations that Apple could seriously consider acquiring Disney," RBC analysts Steven Cahall and Leo Kulp told Variety.
"Content is a major focus for Apple, target size is not an issue, and Disney offers an avenue to diversify away from hardware without diluting the strong Apple brand."
One of the major benefits of acquiring Disney is that Apple would have access to the company's expansive content.
Analysts suggested the tech giants could even create an instant competitor to dominant streaming service Netflix by merging their vast user base with Disney's resources.
Other benefits to the acquisition could also include integrating apple technology into other Disney assets, such as its theme parks i.e. with pioneering interactive experiences such as the soon-to-open Walt Disney World Florida attraction Pandora: The World of Avatar.
We may well all be 'Dapple' and chilling in a few years time.
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