The Apprentice: Who left the boardroom this week?

Photo credit: BBC
Photo credit: BBC

From Digital Spy

Lord Sugar and his firing finger were back tonight as The Apprentice candidates took on a brand new challenge to prove they're the one worth the £250,000 investment.

The candidates arrived at London's Design Museum to be told their task this week was to sell robots by "branding and pitching them." That was all alongside selecting a child's toy to sell to retailers and independent shops.

After revealing earlier she was happy to jump ship to Team Vitality, Michaela was moved by Lord Sugar to the boys' team - and made Project Manager for good measure too.

The girls fought over who'd lead their side before Jade emerged victorious, drumming into her team she didn't want to hear "any negatives" and telling them to "turn negatives into positives".

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

Starting with a basic model, both teams then revamped and reprogrammed their robots with the boys aiming for the over 60's market and the girls selling their design primarily to children.

The boys looked to turn their robot into what was essentially a reminder to take your pills with a few yoga moves thrown in, whilst the girls decided to make theirs a study aid for children by focusing on maths and language skills.

Elizabeth and Siobhan once again clashed at the very beginning of the task, before they went off to find a toy robot to sell to children.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

Presented with options including a flying robot, a construction robot and a balancing robot, both teams decided to opt for the balancing robot with the vendor then choosing the boys' team to represent her based on the enthusiasm they showed.

The girls were left with the flying robot, but said it could actually be a "blessing in disguise". Siobhan's disruptive nature and rising ill feeling in the girls' team was already showing.

The boys decided to name their robot Jeffrii with Michaela showing reservations, before agreeing with sub team leader Harrison. Or so he thought. When the time came to brand the robot, Michaela changed it to SiiMON. Sneaky.

But a failure to keep an eye on the clock during their design session saw the team run out of time in creating their pitching board, leaving them with the bones of a substandard presentation.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

After a fruitless brainstorming challenge, the girls eventually went with E Bot, but project manager Jade was left with more infighting in her sub team which ended up taking attention away from their product.

They headed off to a disastrous pitch at a department store that saw the girls interrupting each other once Jade lost her train of thought; E Bot falling over numerous times didn't help matters either.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

The boys took their place in front of the same team and allowed their robot - who still called himself Jeffrii - to show off some yoga moves.

Branding their target audience as 80-year-old Doris who lives on her own and suffers from loneliness, the boys said they could see the product "flying off the shelves". We'll have to see about that one.

But that didn't stop the store team from picking up on the unfinished pitching board with spelling mistakes and the conflicting between SiiMON and Jeffrii.

The girls' sub team failed to sell their children's flying toy to a pitch, with Siobhan seemingly doing her best to sabotage her team by creating so much "bad blood" in Karen Brady's words.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

With an hour to go, they managed to sell a number of their toys to a store in a shopping centre.

But as time ran out, both teams had to call it a day and allow their sales - if any - to be totted up before they were due in the boardroom.

Lord Sugar called the candidates into the boardroom to be told about how the task had gone for both sides.

He immediately noticed the name change on the boys' side, conflicting with the pitching board he was shown.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

Calling them out on it, he advised that retailers "aren't stupid", seemingly accusing the boys of misleading the people they were presenting to.

Turning his attention to the girls, Lord Sugar spoke to Jade about E Bot and how the other team members were talking over her during her pitch to the major department store.

Lord Sugar said of the girls' product: "It reminds me of Uncle Sid who gets pissed at a wedding" before asking if Ed Balls had taught it to dance. Ouch.

Karen also revealed to him how much time the sub team wasted with the arguments that had Siobhan at the centre.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

All eyes then turned to the all important scores on the doors. Vitality taking £5,785.60 in toy sales whilst Graphene only took £1,477.55.

But when it came to the prototype robot, the department store said it would take 50 and the retailer 100 units making £57,827.55.

For the boys the department store didn't take any orders, whilst the electronic store didn't order any either, leaving them with only the £5,785.60 in toy sales.

So a loss for the boys. AGAIN.

They immediately started turning on each other in the Bridge Cafe. Elliot and Harrison blamed each other, whilst the failures with the design of the pitching board also reared their head.

Elliot seems to be digging himself into a hole, dodging blame and trying to take credit for things that he was entitled to.

Lord Sugar asked Michaela who she was bringing back, with her choosing Elliot and Harrison.

After another stern warning from the boss, the remaining boys were told to return to the house with the words "You've got to up your game" ringing in their ears.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

Michaela held her hands up and said she's not the most confident salesperson, whilst Harrison tried to pass off the lack of sales on the substandard pitching board.

Elliot was asked by Lord Sugar what he actually contributed with no real proper answer given, apart from some hints at involvement in the pitching.

Summing up Lord Sugar said the name debacle left him with concerns about Michaela, but deciding he wasn't "cut out to be his business partner" and fired Elliot.

Photo credit: The Apprentice / BBC
Photo credit: The Apprentice / BBC

Speaking after his firing, Elliot said he felt he had more to show: "If he'd kept me in the process, Lord Sugar would have seen more of what I had to offer."

The Apprentice continues next Wednesday at 9pm on BBC One.


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