Aston Villa announce new 'unique experience' in original prison cells of Villa Park

The Cells will be located in the North Stand
-Credit: (Image: Photo by Andrew Kearns - CameraSport via Getty Images)


Aston Villa have announced a new, unique GA+ (General Admission Plus) season ticket experience within the original prison cells of Villa Park.

A season ticket in 'The Cells', located within the North Stand, costs £1,560 for adults and £1,300 for under 14s. It follows the Lower Grounds and Terrace View offerings the club put forward last year.

The Cells offers an enhanced matchday experience with facilities including a new food and beverage offering, digital drinks ordering facilities and a self-pour bar. Fans will then sit in North Stand lower block R2 to watch the Premier League games.

READ | Nassef Sawiris launches scathing attack on Premier League FFP rules amid Aston Villa legal action claim

READ | Aston Villa and the 900 fans - what happens next as bigger Villa Park project explained

The Cells will have a a dedicated enterance at the North Stand, with pre-match access to the concourse starting two-and-a-half hours prior to kick-off. Post-match access is up until an hour-and-a-half after the final whistle.

There will be paid catering facilities, half-time access, plus former player hosts and Q&A with MC. The club is also looking into the possiblity of using the facility on non-matchdays, such as away game screening.

The capacity of The Cells is approximately 300 people with a wide range of seating available on a first come, first served basis. The club say the stadium seat allocated to you will be on a ‘best available’ basis, at the point of purchase.

Once you become a GA+ season ticket holder, you will no longer be on the season ticket waiting list. The GA+ season ticket is also only for home league games, but like with general admission season tickets, you will be given first refusal for a seat.

More information can be found on the club website here.

Click here to join our Aston Villa WhatsApp Community to receive the latest news and transfer headlines.