Benjamin Cercio Is Leaving Gucci’s Communications Department

Benjamin Cercio, Gucci’s senior vice president of global communications, is leaving the company, WWD has learned.

An internal announcement seen by WWD said the executive has decided to leave “to pursue other career opportunities.”

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His next move could not immediately be learned.

Cercio joined Gucci in November 2022 as global communications director after a long career at Louis Vuitton, where he rose up the ladder to become its international director of press, influencer and entertainment.

According to the announcement, Cercio “quickly became an active contributor, lending valuable support to the company’s strategy.”

Indeed, when he was promoted in July 2023, his role was expanded to assume direct responsibility for the Gucci Archive and Gucci Garden, reinforcing the brand’s connection to arts and culture. He also assumed responsibility for the communications strategy for Gucci Osteria and Giardino 25, a café and cocktail bar in Florence.

“We thank Benjamin for his contribution, strong commitment, professionalism, and enthusiasm,” said the note, which was signed by Alessio Vannetti, executive vice president and chief brand officer at Gucci.

Gucci underwent momentous changes after Cercio’s arrival, headlined by the exits of president and chief executive officer Marco Bizzarri; Susan Chokachi, executive vice president, chief brand and client officer, and creative director Alessandro Michele, who on Thursday was appointed creative director at Valentino.

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