Best John Lewis Black Friday deals 2020: What to expect in the sale - OLD

Louise Whitbread

10 November 2020 at 7:44 am·6-min read

Whether you're hoping to kit out your kitchen or upgrade your toothbrush, there will be plenty of excellent deals here (The Independent )

We love a bargain, and thankfully we’re nearing Black Friday, which means there’s huge savings to be had this November and you can get ahead on your Christmas shopping.

The mammoth shopping event started as just one day, following Thanksgiving in the US, but quickly expanded to cover the whole weekend and Cyber Monday – the online-only day of the sale, traditionally that is.

In recent years, the sale has got even bigger, with many retailers offering pre-deals ahead of the big day. Just like everything else in 2020, retailers have shocked us by kicking off their sales earlier than ever before, with Amazon launching early deals a whole month before the event. Other retailers including O2, Boots and AO also began weeks earlier too.

Back on the highstreet, stalwart British retailer John Lewis & Partners is one to watch. Although it usually avoids taking part in other sales throughout the year, it most certainly makes up for it during the Black Friday period.

It’s a real go-to for everything from luxury beauty buys to tech and home appliances, stocking those big-ticket brands that we all love.

While we’ve yet to hear more details from the retailer on its Black Friday offering, it will continue its price match offer throughout the sale period. Last year, some of its best discounts of up to 30 per cent off were found on Lego, Le Creuset, Sonos and Dyson.

Here, we will be constantly updating the best deals from John Lewis & Partners throughout the run up to Black Friday, the main weekend and Cyber Monday.

Our IndyBest team hand-picks every deal we feature. We may earn some commission from the links in this article, but our selections have been made independently and without bias. This revenue helps to fund journalism across The Independent.

When is Black Friday?

This year Black Friday will fall on Friday 27 November, and the event will run over the weekend until 30 November, which is Cyber Monday.

While the main event runs for a few days, we’re already expecting the longest lead-up ever, as big brands and retailers have already launched their early Black Friday deals weeks before the big day. Amazon launched its early bird sale a whole month before Black Friday, while other retailers such as Boots and Superdrug have also started their sales.

The John Lewis Black Friday deals to expect

The retailer will have offers across sections including homewares, fashion, nursery, beauty, electricals and technology, which also covers appliances, computers and TVs.

While it’s keeping hush on the specific products to be snapped up, last year some of the bargains to be had included; Bose quietcomfort noise cancelling QC35 II over-ear wireless bluetooth NFC headphones which were reduced from £299 to £249, and the Philips sonicare healthy smile gift set with expertclean and airfloss pro has a discount of £110.

Other products included the LG OLED55C9PLA (2019) 55" HDR 4K ultra HD smart TV that was discounted from £1,499 to £1,399 and a Charlotte Tilbury the gift of magic skin skincare gift set that was reduced from £55 to £46.75.

How to get the best Black Friday deals at John Lewis?

Back in March, the retailer announced that it was going to review its long-standing promise to be “Never Knowingly Undersold”, but the coronavirus pandemic has made it harder for the shop to adhere to this.

Although the price match promise could change, John Lewis & Partners has said that it will still be in place for this year's promotional period. And this means it consistently offers some of the most competitive prices on brands such as Bose and Philips.

On the store’s website, it says: “You may not always see these offers in-store as it’s quicker to make price changes online, but do check if you're visiting your nearest John Lewis & Partners and we’ll honour our online price in each case if the price has gone down."

Download the app so you can shop while on the move, and add any products you’re interested in to your basket, so you’ll know if they’re discounted.

As many bulky items will have to be delivered, plan ahead and visit shops now to get a feel for the item you’ve got your eye on, and then you’ll be read to buy online when the sale starts.

Here at IndyBest, our team will also be handpicking the best John Lewis & Partners deals in the lead up and throughout the sale, across furniture, TVs, laptops, beauty and fashion too, so make sure to check back here for regular updates to save you trawlling through sale.

How long will the discounts last?

Like most retailers, John Lewis’s sale will run from Black Friday (27 November) through to Cyber Monday (30 November).

For a full list of stores expected to be taking part in Black Friday, we’ve rounded them up and they range from fashion, homewares, tech, beauty and gaming brands, such as Asos, AO, BT, John Lewis & Partners and M&S.

When is Black Friday?

The John Lewis Black Friday deals to expect

How to get the best Black Friday deals at John Lewis?

How long will the discounts last?

Read more on Black Friday 2020