BigID has been on the investment fast track, raising $94 million over three rounds that started in January 2018. Today, that investment train kept rolling as the company announced a $70 million Series D on a valuation of $1 billion.
Salesforce Ventures and Tiger Global co-led the round with participation Glynn Capital and existing investors Bessemer Venture Partners, Scale Venture Partners and Boldstart Ventures. The company has raised almost $165 million in just over two years.
BigID is attracting this kind of investment by building a security and privacy platform. When I first spoke to CEO and co-founder Dimitri Sirota in 2018, he was developing a data discovery product aimed at helping companies coping with GDPR find the most sensitive data, but since then the startup has greatly expanded the vision and the mission.
"We started shifting I think when we spoke back in September from being this kind of best of breed data discovery privacy to being a platform anchored in data intelligence through our kind of unique approach to discovery and insight," he said.
That includes the ability for BigID and third parties to build applications on top of the platform they have built, something that might have attracted investor Salesforce Ventures. Salesforce was the first cloud company to offer the ability for third parties to build applications on its platform and sell them in a marketplace. Sirota says that so far their marketplace includes just apps built by BigID, but the plan is to expand it to third-party developers in 2021.
While he wasn't ready to talk about specific revenue growth, he said he expects a material uplift in revenue for this year, and he believes that his investors are looking at the vast market potential here.
He has 235 employees today with plans to boost it to 300 next year. While he stopped hiring for a time in Q2 this year as the pandemic took hold, he says that he never had to resort to layoffs. As he continues hiring in 2021, he is looking at diversity at all levels from the makeup of his board to the executive level to the general staff.
He says that the ability to use the early investments to expand internationally has given them the opportunity to build a more diverse workforce. "We have staff around the world and we did very early [...] so we do have diversity within our broader company. But clearly not enough when it came to the board of directors and the executives. So we realized that, and we are trying to change that," he said.
As for this round, Sirota says like his previous rounds in this cycle he wasn't necessarily looking for additional money, but with the pandemic economy still precarious, he took it to keep building out the BigID platform. "We actually have not purposely gone out to raise money since our seed. Every round we've done has been preemptive. So it's been fairly easy," he told me. In fact, he reports that he now has five years of runway and a much more fully developed platform. He is aiming to accelerate sales and marketing in 2021.