British Airways launches first direct London-New Orleans flight

British Airways has today launched a new direct flight between London and New Orleans, the cultural capital of America’s Deep South.

The airline will run four services a week from Heathrow to the city known as the ‘Big Easy’.

The new route, operated by a three-class Boeing 787-8, makes BA the only airline to be flying direct between Europe and the Louisiana city.

Starting from £599 for a return ticket, the journey to the Louis Armstrong New Orleans International Airport takes just under ten hours.

Sean Doyle, Director of Networks and Alliances, said: "We are really excited to be adding New Orleans to British Airways' extensive global network. It's a city that boasts an iconic music and arts scene and plays host to more than 130 festivals a year, including the world famous Mardi Gras.

"Holidaymakers can enjoy the jazz and blues music trails, visit the historic sugarcane plantations, cruise down the Mississippi River or relax on the unspoilt Gulf Shores and Orange Beaches which are just a short drive away.”

BA said the flights will run on Mondays, Wednesdays, Fridays and Saturdays, departing from Heathrow at 3.40pm and arriving in to New Orleans at 7:40pm. The return will leave New Orleans at 9.10pm, arriving into London at 12.00 noon the next day.