Canadian amputee Allison Lang stuns in Joe Fresh campaign: 'So inspiring'

The 29-year-old shared a series of photos from her "inspiring" photoshoot.

Canadian amputee Allison Lang penned an honest message for Disability Pride Month on Instagram. (Photo via allisonelang.com)
Allison Lang showed off her latest modelling campaign with Joe Fresh on Instagram. (Photo via allisonelang.com)

Allison Lang is a trailblazer.

On Tuesday, the 29-year-old amputee took to Instagram to share a series of "stunning" photos from her latest modelling campaign with Joe Fresh.

The public speaker was born without the lower half of her left leg and has since played a vital role in advocating for disability rights, empowerment and self-confidence.

In the first few snaps, the Montréal-based athlete posted images of her in a green tank top and exercise shorts. She wore her prosthetic running foot alongside her infectious smile.

The Canadian women's sitting volleyball team star also added photos of the online and in-store versions of the campaign.

"Activewear campaign for Joe Fresh," she penned in the caption alongside an orange heart emoji. "So grateful to work with such an incredible and inclusive team."

"I hope young kids see this and learn to accept their bodies (and/or disability) a lot sooner than I did," she added, referring to the constant bullying she endured as a child.

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In the comments, fans gushed over her "star power" and called her an inspiration.

"Where are the bullies now? Success is that much sweeter," commented a follower.

"You are a star! Star power! Stunning photos! Keep shining bright!" shared someone else.

"These look so good! Congratulations!" added another.

"Queen energy!" wrote a fan.

"You are so inspiring, like truly," said an Instagram user.

In an interview with Yahoo Canada, Lang opened up about the unexpected start to her modelling career.

"I never originally set out to be a model," she said, adding that she simply began sharing photos of "her authentic self" on social media.

"I don't know how people found me, but people with disabilities started messaging me really positive and empowering things," the public speaker recalled. "I realized there was never anyone who looked like me in the media and it made me realize that maybe I can be that person for others."

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However, leadership didn't always come easy for Lang — she did everything she could to "fit in."

"When I started elementary school things got really rough for me. Between grades two to six I was bullied immensely both emotionally and physically ... I took it upon myself to hide my prosthetic leg and hide who I was in order to try to fit in," she said.

After some self-reflection, the athlete eventually learned to accept her disability and to see it as a blessing.

"... One day it dawned on me: who am I living this life for? Is it for me, or is it for the acceptance of others? And I developed this mentality in my early twenties of how I was going to change my narrative. As I opened up about my disability, I found people who thought my story was interesting. And I became advocating for myself and for other people with disabilities," Lang explained.

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