We’re only two days into the new series of Celebrity Big Brother and it’s already come under assessment from TV watchdog Ofcom.
The broadcast regulator confirms to Yahoo Celebrity it has received 244 complaints following former UKIP politician’s controversial homophobic remarks during the live launch show on Tuesday 5 January.
In his introductory VT, the far-right activist said: "I could cope with a homosexual in the house - I guess I’ll just have to and with my back against a brick wall all the time.“
An Ofcom spokesperson said, “We’ve received 244 complaints about Celebrity Big Brother on Channel 5. We will assess these complaints before deciding whether to investigate or not.”
The comments sparked outrage on Twitter and were even condemned by CBB hosts Emma Willis and Rylan Clark-Neal.
Pregnant Emma predicted Winston, 62, wouldn’t “last long” on the show, saying: "I think we have to see what he’s like in the house and what happens in the house with him.
"I don’t think he’ll last very long. That’s when the challenges and the questions will come.”
Meanwhile, Bit on the Side host Rylan - who is married to former Big Brother contestant Dan Neal - admitted he looks forward to confronting Winston about his controversial views.
“I can’t wait to speak to Winston! I’ve had a wall made by the art department, I’m going to bring it out,” he said on This Morning on Wednesday.
“I’ll say, ‘Winston I am a homosexual there is a wall if you feel like you want to stand up against it.' “