MSCHF, the art collective behind Lil Nas X’s infamous “Satan shoes”, has announced its latest drop: A Sunday service for Chick-fil-A.
Alongside donating millions to anti-LGBT+ organisations, an essential part of Chick-fil-A’s identity is its policy of staying closed on Sunday, the Christian day of rest and worship.
People who don’t mind a bit of faith-based bigotry with their burgers have long yearned for Chick-fil-A to be made available on Sundays – and now, their wish is being granted. Kinda.
On Monday (September 20), MSCHF announced “DROP 54: MSCHF SUNDAY SERVICE”.
The collective is teasing a Sunday delivery service across New York this coming weekend, presumably buying up chicken burgers the day before.
MSCHF doesn’t shy away from explaining the purpose of this ‘drop’ on 666-themed website, under the title: “Manifesto”.
“F**k it,” they write, “let’s take advantage of the obvious hole in the market left by notoriously Christian restaurant chain Chik-fil-A’s sabbatarianism.
“The market finds a way, and, in this case, it’s the road to hell. Hail Satan and Eat Mor Chikin on holy days.”
So how does one get their hands on some authentic Chick-fil-A on the Sabbath? Those who sign up through the website will be sent the secret restaurant link, on a first-come first-served basis. The price of a burger will be $6.66.
Chick-fil-A has not yet publicly responded to the stunt, which follows MSCHF’s infamous “Satan shoes” released in collaboration with Lil Nas X.
In April this year, 666 pairs of modified Nike Air Max 97s containing a drop of human blood were released by the brand, to celebrate Nas’s “Montero (Call Me By Your Name) single.
Only days later, Nike filed a trademark infringement lawsuit. It was settled, and the product recalled.
I am SCREAMING 😂😂😂😂 pic.twitter.com/GAwQfr3m0Z
— Akan thee Stallion 🇳🇬⚖️💜 (@AkanButNoJeezyy) July 16, 2021
After a track record of donating to anti-LGBT+ organisations, in 2019 Chick-fil-A announced a more focused plan for their donations which, it was believed, would see an end to support for anti-LGBT+ groups.
Days later, the company confirmed that no such boycott would take place.
Earlier this year it came to light that Chick-fil-A was continuing to fund anti-LGBT+ organisations through one of “the most sophisticated dark money operations” ever.