China cracks down on lucrative ivory trade

Fetching as much as 1,000 euros per kilo or more, ivory is considered a status symbol in China, the world's largest market for it. But that's all set to change. China is banning the ivory trade by the end of this year. The government hopes that, by closing dozens of shops over the next few months, the trade can be all but eliminated. Conservationists have hailed the move as a victory in the fight against the illegal poaching of elephants. But how will the ban be implemented? Our team reports.

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