A man risked his life to remove a fallen billboard from the middle of a highway in Neijiang, Sichuan province. The video shows the motorist pulling over his own car into the emergency lane and running onto the highway to drag away the billboard that fell down on the ground. It was reported that the man was a truck driver for over 10 years, and he did this because he knew that the fallen billboard would cause great danger to other drivers. When picking up, he kept paying attention to the rear vehicles. The video was filmed on October 3 and provided by local media with permission.