Arran Lee Wright appeared on the show with ‘Samantha’, a sex robot he helped build.
“A sex robot is not to replace people and we’re not trying to replace women. It’s used as a supplement to help people,” he said.
“I believe it can do that – it helps people enhance their relationships.”
Asked where he stores ‘Samantha’ though, he told Schofield and co-host Holly Willoughby that he simply activates ‘family mode’.
This allows him to have her around his children, who are five and three-years-old.
When Schofield asked if she sit “on the sofa amongst the family”, he said: “My children, they say, ‘Where’s Samantha?’ So she can be at home and you ask her, ‘Tell me something about animals’ and she will.”
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Schofield added: “What, she’s going to read the kids a bedtime story?”
Willoughby said: “At some point they’re gonna go, “I’m old enough to realise that Samantha…Daddy has sex with Samantha, and Samantha’s not mummy”. Is that not a bit strange?”
His response was that the “world is changing”.
Wright’s wife, who was in the studio, said she wasn’t worried by ‘Samantha.
“I’m not offended to have her around or worried she might replace me. Not at all. She’s just someone there like a family member,” she said.
“I’m not worried because I’m not replaceable. It has enhanced our relationship. We have fun with her. I am not worried about someone else for Aaron to have an affair. It’s fun to have her around.”
Viewers weren’t impressed, though. One said: “Introducing a sex doll into a home with young children is quite disturbing, even if switched onto “family” mode. #ThisMorning.”
Another added: “A sex doll with a ‘family mode’ – I am mortified!! #ThisMorning.”