The Entertainer is opening an Exeter store

-Credit: (Image: DevonLive)
-Credit: (Image: DevonLive)


Well-known toy retailer The Entertainer has announced it will be opening a brand new store in Exeter. The opening date has already been confirmed and there will be freebies up for grabs to celebrate.

The store will be opening inside a shop unit in the Guildhall Shopping Centre that has been empty for a number of weeks. It was previously occupied by Home Decor, which was a temporary 'pop-up' store, which marketing manager Nikki Fairclough previously told DevonLive was part of the shopping centre's strategy for "keeping the lights on" to attract long-term occupiers.

The Entertainer has now started to give the shop a makeover, with one area already having been painted the retailer's recognisable shade of blue. Earlier this week, a large lorry was seen in the city centre, appearing to deliver stock.

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There's just a couple of weeks left to go until the grand opening, which will take place next month, giving Christmas shoppers plenty of time to stock up.

The first 20 families to enter the store will be able to draw from a range of gift cards, valued between £5 and £100. Children can also be entered into a 'Trolley Dash' competition, during which they will have one minute to fill their trolleys with any toys they desire.

The Entertainer is opening a store in Exeter Guildhall Shopping Centre -Credit:DevonLive
The Entertainer is opening a store in Exeter Guildhall Shopping Centre -Credit:DevonLive

From 10am to 4pm on opening day, there will be a host of activities to celebrate the occasion. This will include free face painting and balloon artists, as well as photo opportunities with characters such as the King of Happyland and two of the Teenage Mutant Ninja Turtles, Donatello and Leonardo.

Toy demonstrations will also take place on the day and children will be able to try them out and ask questions. This will include showcasing Pitter Patter Pets.

The Entertainer will open inside Unit 10 in the Guildhall Shopping Centre at 9am on November 9.

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