Evenflo® Unveils EveryFit™ 4-in-1 Convertible Car Seat That Protects Children for Up to a Decade

New long-lasting car seat keeps kids safe and comfortable, from one adventure to the next

Evenflo, the leading manufacturer of baby and children’s products, announced its newest innovation today—the Evenflo EveryFit™ 4-in-1 Convertible Car Seat. Built to last for up to 10 years, the EveryFit™ is designed to be the only car seat parents and caregivers need from the infant stage through the ‘tween years.

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Evenflo® Unveils EveryFit™ 4-in-1 Convertible Car Seat That Protects Children for Up to a Decade (Photo: Business Wire)

This versatile, long-lasting car seat offers four modes of use to keep pace with kids as they grow older and bolder: rear-facing with harness; forward-facing with harness; belt-positioning high-back booster; and backless booster. In addition, it is designed with a multitude of features that offer comfort for kids and convenience and peace-of-mind for busy parents.

"Parenting is a non-stop adventure," says Jon Chamberlain CEO at Evenflo. "The EveryFit™ is built to go the distance so parents can feel confident buying a car seat that will help keep their kids safe and comfortable as they grow."

The EveryFit™ is built with the SureSafe™ Installation System, including easy to use connectors and a set of LATCH guides. Design features also include machine-washable cooling mesh fabrics and removeable cushions, dual cup holders, a removable snack tray, and an easy-to-adjust re-thread harness. In keeping with the Evenflo tradition of safety innovation, the new seat meets and exceeds all applicable federal safety standards with advanced side impact protection to reduce crash forces if accident occurs.

Priced at $189.99, the EveryFit™ is available in unique fashions, including the Olympus and Augusta, and is now available for purchase online at Evenflo.com and Amazon, as well as in-store and online at Target and Buy Buy Baby. The Atlas fashion is available exclusively in-store at Target. For more information, see below and visit Evenflo.com.

The Evenflo EveryFit™ at a glance:

  • Durability: An all in one seat that lasts and adapts for 10 years of use for a child weighing from 4 to 120 lbs.
  • Quick, Easy Installation: Features the SureSafe™ Quick Connector Latch
  • Protection: Advanced side impact protection to reduce crash forces if your vehicle gets into an accident
  • Efficiency: Adjustable fit (12 position headrest, 4 reclining positions, front & rear facing) that’s easy to install
  • Comfort: Innovative cooling mesh fabric that’s machine washable, removeable cushions; includes with 2 integrated cup holder and a snack tray
  • Accessibility: Priced at $189 at a variety of retailers

About Evenflo
Evenflo Company, Inc. is a leading innovator, manufacturer and marketer of baby and children’s products. Founded 100 years ago, the company is committed to meeting the needs of a new generation of parents who appreciate leading-edge security, smart design, technology, comfort and convenience. Its vast product portfolio includes on-the-go products, such as travel systems car seats, strollers, and push/pull wagons, as well as in-home gear such as high chairs, safety gates, and ExerSaucer. The company is the top supplier of baby and children’s products to leading retailers such as Wal-Mart, Target, Buy Baby and Amazon. Evenflo is a wholly-owned subsidiary of Goodbaby International Holdings Limited.

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Matter Communications
Julie Schweizer
jschweizer@matternow.com