Yahoo News Gino repeatedly says "c**t" on Celebrity Juice Live
Celebrity Juice is bedlam at the best of times, but Gino D'Acampo took it to a whole other level of chaos during Thursday night's (March 22) live series premiere.
Presenter Keith Lemon gave fair warning to his guests that they weren't allowed to swear. You know, since it was live and all. But given that Russell Brand, Chris Ramsey and historical TV swearer Gino were all on the panel, Keith and ITV2 really were asking for trouble.
And just three minutes into the show, Gino dropped the C-bomb not once, not twice, but three times.
Ok, the celeb chef didn't outright say "c**t". Instead, he asked Keith in his heavy Italian accent: "Contagious, can I say contagious?"
Keith said no. So Gino sang: "Can I say 'can't buy me love'?"
Keith said no again, adding: "You can't sing it and you can't say it."
And given that everyone knew what Gino was actually saying, Russell Brand made this very true point:
"That is probably more expensive to use a Beatles lyric that hasn't been cleared than say that word."
Still, sending ITV2 over-budget wasn't the only Gino highlight from the series 19 premiere.
During a game in which he and Chris Ramsey had to catch food being pelted at them through a powerful canon, it's fair to say there were a few tears of pain.
After it was over, Chris felt winded and Gino's chest was hurting, with even Keith admitting that he didn't realise the food fired would be so hard.
Perhaps show bosses toughened it up after Gino's little swear-a-thon?
Celebrity Juice continues next Thursday (March 29) at 9pm on ITV2.
Want up-to-the-minute entertainment news and features? Just hit 'Like' on our Digital Spy Facebook page and 'Follow' on our @digitalspy Twitter account and you're all set.
