Grime artist Big Zuu urges people to pay attention to their pensions

Grime artist and TV cook Big Zuu is at the forefront of a new pensions industry campaign encouraging people to pay attention to their later life savings.Eight in 10 employees in the UK have a workplace pension, yet many say they do not know how to find information about these savings, those behind the initiative said.The Pension Attention campaign ( urges people to ensure they know where their money for their future is, and helps them understand how they can keep track of it.Big Zuu, campaign ambassador, said: “Grime and pensions have never been mentioned in the same sentence before, I’ll tell you that for free. It sounds heavy but this matters to everyone – it’s time to pay your pension some attention.