Amazon Black Friday 2017 deals: Best UK offers in biggest sale of the year

Amazon's Black Friday sale is in full swing this week, with many deals expected to last until Cyber Monday has passed.

Thousands of deals will be available across a range of categories, including many of this year's must-have Christmas gifts.

In the meantime, the retail giant has decided to whet buyers' appetites with a handful of deals across its range of popular Amazon devices, including the brand new Amazon Echo, as well as across Tech, Beauty and Homeware.

Those looking for the best deals should keep an eye on the website over the course of the Black Friday and Cyber Monday event as both daily and flash deals will continually be added.

We'll keep you up to date with the latest deals to drop - here's our pick of the best bargains to buy now.

Thursday November 23 Deals of the Day

Ending at midnight

New deals will arrive throughout the day and night from Amazon - to keep you in the loop, below we've selected the best of the day so far.

Kids:

Tommee Tippee Baby Food Steamer Blender, White

£49.99 (was £106.99), Amazon, Buy it now

VTech Baby Toot-Toot Drivers Garage

£26.15 (was £44.99), Amazon, Buy it now

Leapfrog LeapReader Green

£22.23 (was £39.99), Amazon, Buy it now

Tech:

B&O PLAY by Bang & Olufsen Beoplay A1 Bluetooth Speaker - Natural

£135 (was £199), Amazon, Buy it now

Optoma UHD550X 4K UHD 2800 ANSI Lumens DLP Home Entertainment Projector - White

£1525 (was £1999.99), Amazon, Buy it now

Personal Care:

Oral-B Smart Series 6000 CrossAction Electric Rechargeable Toothbrush with Bluetooth Connectivity

£54.99 (was £229.99), Amazon, Buy it now

Homeware:

Philips GC9650/80 PerfectCare Elite Silence Steam Generator Iron

£359.96 (was £420), Amazon, Buy it now

BLACK+DECKER 36 V Lithium-Ion Anti-Jam Hedge Trimmer

£112.99 (was £174.99), Amazon, Buy it now

The best week long deals

Amazon Echo - 2nd Generation

The all - new Amazon Echo features a Dolby speaker with omnidirectional sound, offering the buyers its best listening experience yet. This second generation hub will connect you to the trusty modern-day robot saviour, Alexa, who can make calls, set alarms and make you a to do list amongst other things. Available in six different finishes, you can save 22 per cent if you buy now.

£69.99 (was £89.99), Amazon, Buy it now

Amazon Echo Dot

Another popular Amazon device: the Echo Dot. Different to the full sized Echo in that it can be connected to other speakers, it's a nifty voice activated device that'll not only play your music but will control the light switches, TVs and thermostats in your home.Thanks to its small built - in speaker, it's just the right size to work as an alarm clock and for catching up your morning radio. Now with 30 per cent off.

£34.99 (was £49.99), Amazon, Buy it now

Fire 7 Tablet for Kids

With a 30 per cent saving, this is a great deal to pick up in time for Christmas. An eight hour battery life and 16GB of storage make for hours of endless fun, whilst the plastic case is robust enough to withstand even the most pretty much anything. The free one-year subscription to Amazon Fire for Kids will allow them to access games, film and tv, apps and books.

£69.99 (was £99.99), Amazon, Buy it now