Italy Ice Cream Market Assessment and Forecasts to 2023: Mars Incorporated, Nestle SA & Ferrero - ResearchAndMarkets.com

The "Italy Ice Cream - Market Assessment and Forecasts to 2023" report has been added to ResearchAndMarkets.com's offering.

Summary

The Italian ice cream sector is led by the 'take-home and bulk ice cream' category in both value and volume terms and the category is also forecast to register fastest value growth during 2018-2023. Hypermarkets & supermarkets is the leading channel for distribution of ice cream in the country. Flexible packaging is the commonly used pack material in the sector. Additionally, older consumers (55+ years) accounted for the highest consumption of ice cream in the country. Unilever, Sammontana Spa and Froneri International Limited are the leading players in the sector.

What else is contained?

  • Sector data: Overall sector value and volume data with growth analysis for 2013-2023
  • Category coverage: Value and growth analysis for artisanal ice cream, impulse ice cream - single serve, and take-home and bulk ice cream with inputs on individual segment share within each category and the change in their market share forecast for 2018-2023
  • Leading players: Market share of companies and private labels in value terms in 2018
  • Distribution data: Percentage of sales within each category through distribution channels such as hypermarkets & supermarkets, food & drinks specialists, department stores, convenience stores, cash & carries and warehouse clubs, dollar stores, variety stores & general merchandise retailers, e-retailers, and other general retailers
  • Packaging data: consumption breakdown for pack materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for flexible packaging, rigid plastics, paper & board and others; pack type data for tub, bag/sachet, wrapper, box, film, can, tray, foil and other pack type; closure type data for prize off, screw top and others; primary outer type data for carton - folding, sleeve, bag, shrink wrap.

Scope

  • The Italian ice cream sector is expected to grow by value and volume terms during 2018-2023
  • Take-home and bulk ice cream is the largest category in value and volume terms in the Italian ice cream sector
  • Take-home and bulk ice cream category is expected to register fastest growth in value and volume terms during 2018-2023
  • Hypermarkets & supermarkets is the largest distribution channel in the country.
  • Unilever, Sammontana Spa and Froneri International Limited are the leading companies in the sector

Reasons to buy

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Manufacturers can identify the opportunities to position products with H&W attributes/benefits
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split), and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Key Topics Covered:

  • Report scope
  • Executive summary
  • Italy in the global and regional context
  • Italy in the global and Western Europe ice cream sector
  • Italy compared to other leading countries in the Western Europe
  • Per capita consumption and expenditure - Italy compared to the Western Europe and global levels
  • Sector analysis - Ice Cream
  • Country snapshot - ice cream sector in Italy
  • Value and volume analysis - ice cream sector in Italy
  • Cross-category comparison - value and growth rate
  • Change in category share by value
  • Cross-category comparison - volume and growth rate
  • Change in category share by volume
  • Per capita consumption analysis by category
  • Category analysis: artisanal ice cream
  • Category analysis: impulse ice cream - single serve
  • Segment analysis (in value terms): impulse ice cream - single serve
  • Segment analysis (in volume terms): impulse ice cream - single serve
  • Category analysis: take-home and bulk ice cream
  • Segment analysis (in value terms): take-home and bulk ice cream
  • Segment analysis (in volume terms): take-home and bulk ice cream
  • Distribution analysis
  • Distribution channel share analysis: ice cream
  • Distribution channel share analysis by category
  • Competitive landscape
  • Leading companies in the sector (in value and volume terms) in the ice cream sector, 2018
  • Top companies share by brand (in value terms and volume terms) in the ice cream sector, 2018
  • Brand shares of top five companies (in value terms and volume terms) by category, 2018
  • Private label share analysis by category
  • Growth of private labels compared to branded products
  • Degree of consolidation/fragmentation by category
  • Health & wellness
  • Health & wellness trend analysis
  • Health & wellness market analysis by product attribute
  • Health & wellness market analysis by consumer benefit
  • Category comparison - with health & wellness and without health & wellness claims
  • Packaging analysis
  • Pack material
  • Pack type
  • Closure type
  • Primary outer type
  • Consumergraphics
  • Demographic analysis
  • Appendix

Companies Mentioned

  • Unilever
  • Sammontana Spa
  • Froneri International Limited
  • Valsoia Spa
  • General Mills Inc.
  • Mars Incorporated
  • Nestle SA
  • Ferrero

For more information about this report visit https://www.researchandmarkets.com/r/hlfjj0

View source version on businesswire.com: https://www.businesswire.com/news/home/20200124005273/en/

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