Looking into the quality and momentum of the Greggs share price

Jack Brumby

High Flyers are the shares that many of us would love to own. They’re the shares that always looked appealing but rarely looked cheap. They’re found among the market’s most successful multi-year compounders, ranging from big household names to little-heard-of specialist corporations. Often, they come with well defended business models.

Two factors that have been shown to be predictors of stock market profits are ‘quality’ and ‘momentum’. And when you mix strong quality and momentum in shares that appear expensively-priced, you enter the territory of High Flyers.

With a Quality-Momentum (QM) Rank of 97, Greggs fits the profile of a High Flyer. But what does this say about the company as an investment?

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Why do High Flyers soar?

Company quality - which covers solid profitability, efficiency and strong and improving finances - is highly desirable for many investors. It can be a byword for resilience and dependability, and the market pays up for it.

In turn, momentum - both in terms of price and earnings acceleration - is one of the most powerful return drivers in the market. When quality interacts with momentum, more and more investors buy in and bid up prices. Success begets success, and as momentum builds in high quality stocks, they can soar.

So the fact that Greggs is classified as a High Flyer is a promising first step and suggests that this stock is backed up by strong Quality and Momentum characteristics.

Find the rockstars of the stock market

High Flyers are great stocks to have in your portfolio if you think you need more momentum or quality - just look out for signs that momentum might be changing. If you want to see which other stocks qualify as High Flyers, you can find a comprehensive list on Stockopedia's StockRanks page.

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