Luxury brand to open in Surrey shopping centre with goody bags and discounts

Soft candle light surrounded by luxury body care products
-Credit: (Image: Rituals)


If you’re planning on Christmas shopping from this week onwards, you’re in luck if you are thinking of heading to Epsom. A new store is opening in the town’s shopping centre, with great gifting options.

The Ashley Centre already boosts a great selection of shops, including Monsoon, Accessorize, Hotel Chocolat and an M&S. It’s also got a Starbucks, Pret and a Gails for a coffee break and snack.

Soon the town will have its very own Rituals, which is opening on Thursday, November 7, selling a range of wellbeing and beauty products. To celebrate the store will be hosting an opening event on Saturday, November 9, where the first 50 customers, who make a purchase, will get a goody bag. There is also an exclusive offer allowing customers to pick up its best-selling foaming shower gels for £7.50 and customers who spend £45 or more will receive a complimentary mini reed diffuser, while stocks last.

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Louisa Butters, head of asset management UK at CBRE Investment Management, which runs the shopping centre said: “Rituals adds a luxury name to the Ashley Centre and is a brand that puts the customer shopping experience first. Its statement fit out and broad appeal is exactly the kind of brand we’re looking for to continue to drive forward our aspirational leasing strategy, and complements the wider destination as we near completion of our extensive centre refurbishment.”

Raymond Cloosterman launched Rituals back in the year 2000 in Amsterdam. The brand now has more than 1,000 stores worldwide and four spas, with products stocked in hundreds of hotels. Rituals is a luxury brand sells body care, home fragrances, skin products to home wear. Popular products include the foaming shower gels, perfumes and scented candles.

The Ashley Centre in Epsom
The Ashley Centre will soon have three new shops -Credit:Get Surrey

Annemarie Forsyth, managing director, Rituals Cosmetics (UK & Ireland), said: “We’re delighted to announce the opening of our new store in The Ashley Centre, in the heart of Epsom. We look forward to serving the community, offering exceptional customer service, and providing a wide range of beauty and wellbeing products to enhance our customer’s everyday routines.”

As part of the shopping centre's refurbishment, it is also due to get its own Primark and Oliver Bonas. Primark is rumoured to be opening in early 2025.

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