Advertisement

Clothes for sweating and lounging are propping up fashion sales

Clothes for sweating and lounging are propping up fashion sales

Since the start of the pandemic, clothing companies from the high-end to the low have seen their sales tumble due to store closures and shoppers reining in spending on non-essentials. It also saw strong growth in sales of casual clothing and sneakers, helping its total sales to rise 10% over the period (pdf) despite the pandemic. Sales of evening dresses, formalwear, and day dresses all sank.