Is Peloton Just a Commodity Product?

Is Peloton Just a Commodity Product?

Peloton (NASDAQ: PTON) stock has had a phenomenal run over the last 12 months. The shares have gained 412% over that period, as demand for the company's exercise bikes and digital subscriptions soared due to stay-at-home orders. Companies like NordicTrack offer Peloton-esque bikes, while lululemon athletica's (NASDAQ: LULU) Mirror competes directly with Peloton's new non-cardio offerings.