Why J.P. Morgan Just Got Even More Bullish About L Brands

Why J.P. Morgan Just Got Even More Bullish About L Brands

As it continues to bounce back from its COVID-19 and pre-pandemic low fortunes, L Brands (NYSE: LB) received yet another upgrade from J.P. Morgan forecasting an even more dramatic upside. Previously, the bank's analysts tagged the company as having a likely 30% upside over current share prices. J.P. Morgan focused on the company's gross margin figures and same-store sales projections for the third quarter.