MGM and the Denver Broncos Give NFL Fans an Official Sportsbook at the Stadium
MGM Resorts International (NYSE: MGM) announced today that its BetMGM mobile betting app has reached a multiyear agreement with the NFL's Denver Broncos to place a BetMGM lounge inside the team's Empower Field at Mile High. The casino operator plans to enhance the on-site sportsbook experience with VIP travel packages and benefits using the casino's loyalty program, M life Rewards. The partnership is an indicator of how online sports-betting providers look to differentiate themselves against growing competition.