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Michael Bublé Launches ‘Love In A Bottle’ Perfume - For Women

We’ve been promised that it doesn’t have a whiff of cheese.

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It’s not that shocking to see a celebrity flog their own perfume but Michael Bublé selling a scent for women naturally sparked our attention.

The Canadian crooner has insisted his product isn’t just a sweet spritz in a jazzy bottle and has penned a love letter to fans, in the hope the fragrance will fly off the shelves.

In a statement, he said: “The idea was to create a special ‘invitation’ to fans into my new world of fragrance. I’m inviting women to enjoy a beautiful scent that represents my personal taste and imagination. By Invitation is what I’d call ‘love in a bottle’.”

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Micahel, 40, teamed up with French perfumer Karine Dubreuil-Sereni on the product and has described his efforts as “glamorous floral oriental, encompassing the iconic flowers of love” and “modern and timeless” just how he likes his women, apparently.

By Invitation retails at £55.00 for 100ml Eau de Parfum spray.

Other available products in the Collection include 50ml Eau de Parfum spray (£39.00), 30ml Eau de Parfum spray (£29.00), Luxury Body Lotion (150ml £14.00) and Shower Gel (150ml £12.00), and is available from the singer’s official website.

Unfortunately, wearing The Invitation is unlikely to get you anywhere near Michael himself, since the Haven’t Met You Yet hitmaker is a family man and has two sons and a beautiful wife named Luisana Lopilato.

Michael is currently putting the finishing touches on his new album, which will be released in October.