By Christian Radnedge
LONDON (Reuters) - Logan and Jake Paul would make great Mixed Martial Arts (MMA) fighters, Bellator president Scott Coker has said as he targets exhibition matches featuring the YouTube personalities such as the former's boxing bout against Floyd Mayweather.
Logan Paul went the distance, surviving eight rounds against unbeaten (50-0) five-division world boxing champion Mayweather in an exhibition on Sunday at Miami's Hard Rock stadium.
USA Today reported the fight brought in one million pay per view buys with $50 million generated from sales in the United States.
It was only the second fight of Paul's career, while his brother Jake has fought in three professional boxing matches, beating former MMA fighter Ben Askren in April.
Critics have labelled the bouts a sideshow due to the lack of sporting credibility of the duo, who made their names as social media personalities and have millions of subscribers on YouTube.
However, Coker told Reuters the brothers have impressive physiques and the door is open for them to move into MMA.
"I met with Logan Paul about two years ago and I've spoken to Jake Paul's manager and Jake on a zoom call recently... The one thing I said was hey, if you want to do MMA we would love to promote you guys," the 58-year-old said in a Zoom interview.
"These guys are young, athletic, strong and you saw the fight on Sunday night these guys they came and did their work.
"Mayweather couldn’t finish him and I know he tried, I heard he wanted to knock this kid out so bad," he added.
"When I heard both had high school wrestling backgrounds in Ohio, which is a prominent wrestling state in the U.S., it really made me interested in pursuing them in some super fights in Mixed Martial Arts - and that door is continually open."
Bellator, owned by Viacom, is gearing up for a busy month of events, starting with Bellator 260 on Friday with the headline fight between reigning welterweight world champion Douglas Lima and the undefeated Yaroslav Amosov.
However, super fights and exhibitions are where Coker is targeting a younger audience.
"My 14-year-old niece, I told her I was going to the Logan Paul fight and she thought that was the greatest thing," he said.
"She asked me who he was fighting and I said Floyd Mayweather and she said ‘who’s that?' - I thought wow, she doesn’t know boxing, she doesn’t know MMA, she’s just a 14-year-old girl on the internet doing what they do."
As the sporting world gears up for the delayed Tokyo Olympics starting in July, Coker believes MMA will feature in future Games.
"When you think about mixed martial arts, what you’re talking about is boxing, wrestling, judo, taekwondo, karate – those are all Olympic sports," he said.
"Why wouldn’t mixed martial arts eventually get into the Olympics because six out of the seven disciplines MMA is known to use really is already there.
"There’d be a lot of details to work out but to me I think it will happen, it’s just a matter of time."
(Reporting by Christian Radnedge,; Editing by Ed Osmond)