BBC Radio Norfolk's popular Treasure Quest show will be broadcast for the final time today, after 15 years on the airwaves.
The programme, which sees listeners solve clues to help send presenters on journeys around the county, is a victim of the Corporation's cuts to local radio services.
The show's future has been in doubt for several months after the BBC announced that it would be cutting back on local radio services in a move which would only see localised programmes air between 6am and 2pm on weekdays.
On weekends, when the programme is broadcast, the local output is set to be reduced to sports commentaries and hourly news bulletins.
Fans have been posting their disappointment on social media platforms this morning.
The final show will air from 10am to 1pm.