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Piers Morgan insists Little Mix owe him royalties for using clip of him in concert

Piers Morgan and Little Mix have reignited their feud (Credit PA Images)
Piers Morgan and Little Mix have reignited their feud (Credit PA Images)

Piers Morgan is insisting Little Mix pay him for using a video clip of him as part of their latest tour.

The Good Morning Britain presenter and the girl band became embroiled in a feud last year after they posed naked to promote their song ‘Strip’.

Little Mix’s latest show features a clip of Morgan on the ITV breakfast show saying: “Little Mix, I think you need to make a public apology. If you’ve got the balls, come on this programme and say it to my face.”

Morgan, 54, has claimed on Twitter that Little Mix – Jesy Nelson, Leigh-Anne Pinnock, Jade Thirlwall and Perrie Edwards – are using the clip without his permission, but they hit back, saying he had approved it.

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The ‘Think About Us’ singers wrote: “Someone’s telling porkie pieeees your bosses at GMB signed it off, including you...soz hun.”

But Morgan insisted on GMB this morning: “Did you get permission from me in writing? I don’t think you did. Which means you owe me a massive cheque now, which is great.

“I don’t need to say it to your faces, you’ve put me on a video screen.”

The clip is played as an introduction to their song ‘Wasabi’, which features the chorus line: “All the ugly things you say / Come and say 'em to my face”.

The feud began last year when the girls posed naked with insults painted on their body to promote ‘Strip’, highlighting the verbal abuse they receive from trolls ons social media.

Morgan hit out at them, saying: “If men do that they're arrested, if women do that, it's empowering. Very, very empowering.

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"They’re stripping off to sell albums. Let's just call it what it is. It's not about feminist empowerment, it's about: 'Let's all get naked, everyone will run the pictures, we'll sell more records.' That's it. The rest of it is baloney.

“They don't have any flaws, they've all been airbrushed, they look perfect. There are no flaws."