Michael Jordan Revealed as the Owner of One-Off Pininfarina Battista

pininfarina battista targamerica
MJ Revealed as One-Off Battista Targamerica OwnerPininfarina
  • The Pininfarina Battista Targamerica is an open-top variant of the brand's Battista battery-electric coupe.

  • The Targamerica is a one-off model commissioned by a current Battista owner.

  • Like its coupe counterpart, the Targamerica packs 1877 horsepower courtesy of four electric drive motors.

UPDATE 10/2/24: This story has been updated with the identity of the person who bought the one-off Pininfarina Battista Targamerica. That person is none other than NBA legend Michael Jordan. On its official social media channels, Automobili Pininfarina posted a picture of the six-time NBA champ taking delivery of his bespoke Battista Targamerica. When the 1877-hp electric droptop was revealed earlier this year, we noted the custom glass cigar holder and humidor between its front seats—fitting for MJ, who has said he used to smoke a cigar before every home game.

If you have enough money, you can get what you want, as exemplified by the very existence of the Pininfarina Battista Targamerica. This one-off open-top variant of Pininfarina's battery-powered Battista hypercar exists due to the wants of one well-off Battista owner.

The Italian brand is mum on the details of the individual who commissioned the Targamerica, but we get the impression this person is a real cigar aficionado. Consider the bespoke aluminum and glass cigar holder and humidor positioned between the Targamerica's front seats. The case packs enough space to hold up to three stogies, while the hue of its backlighting corresponds to each of the Battista's five drive modes: Calma (green), Pura (blue), Energica (orange), Furiosa (red), and Carattere (yellow).

pininfarina battista targamerica
Pininfarina

Like a lit cigar, the Targamerica is smoking hot. Credit the car's distinct rear bodywork aft of the cabin as well as its silver and blue paint scheme, the latter of which also appears under the rear wing. Pininfarina complements this with unique 10-spoke wheels and a contrasting black and tan interior.

As with its closed-top counterpart, the Targamerica packs an 1877-hp punch from its quad-motor all-wheel-drive powertrain that's fed electricity from a 120.0-kWh (gross capacity) battery pack. In the standard Battista, this setup nets a manufacturer-claimed 1.9-second run to 60 mph and an estimated 300 miles of combined driving range. There's no word whether these exact estimates apply to the Targamerica.

pininfarina battista targamerica
Pininfarina

Even so, there's no doubt this special Battista variant is ridiculously quick. Just how far it'll travel on a full charge depends on whether its driver is looking to light up some rubber or light up a stogie.

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