Cape Town - "What’s in a name?” Juliet once pondered and it seems like a question that Sean "Diddy" Combs struggles with as well.
The rapper announced on Saturday that he will be changing his name – once again.
No more Sean John Combs. No more "Puff Daddy" or "Puffy" or "Diddy". From now on you can simply call him Love or Brother Love.
"I decided to change my name again! My new name is LOVE aka Brother Love. #TakeDat,” the 48-year-old announced on Twitter.
Love it or hate it – you simply have to embrace it.
SEE THE TWEET HERE: