Raf Simons introduces new vision for Calvin Klein in debut campaign

Having been confirmed as Calvin Klein's new chief creative officer in August last year and debuting his first womenswear collection for the brand in February, Raf Simons has just revealed his first campaign for the iconic label.

Entitled Calvin Klein 205W39NYC, the images were shot by photographer Willy Vanderperre and sees models captured in front of a series of billboards featuring images from last season's campaign.

Featuring a mix of marching band uniforms, tailoring, handcrafted quilting and workwear, the collection also includes the introduction of Calvin Klein Jeans Established 1978 - a new denim line that will be housed inder the Calvin Klein 205W39NYC business.

Putting his stamp on all-American minimalism, Simons has introduced a 22-strong team of fresh models to the fold - a stark contrast to the brands last autumn/winter campaign which featured the recognisable faces of Kate Moss, Bella Hadid and Margot Robbie.

Speaking of Simons' appointment last year, Calvin Klein CEO Steve Shiffman said: "The arrival of Raf Simons as Chief Creative Officer signifies a momentous new chapter for Calvin Klein."

"Not since Mr. Klein himself was at the company has it been led by one creative visionary, and I am confident that this decision will drive the Calvin Klein brand and have a significant impact on its future."

"Raf’s exceptional contributions have shaped and modernised fashion as we see it today and, under his direction, Calvin Klein will further solidify its position as a leading global lifestyle brand."