Samsung unveils Bixby voice command service to rival Apple’s Siri and Amazon’s Alexa

Ben Travis

Technology has taken a futuristic turn in recent years with the increased implementation of voice command.

From Apple’s Siri commands to Amazon’s Alexa, featured in the Echo speaker, we’re able to do more and more with simple vocal instructions.

Now Samsung has officially unveiled its own spoken word interface – and it’s called Bixby.

The forthcoming Samsung Galaxy S8, due on March 29, will include some Bixby features from the off, while the service is set to grow over time.

“Bixby will be our first step on a journey to completely open up new ways of interacting with your phone,” the official announcement reads.

“Our plan is to eventually release a tool (in SDK) to enable third-party developers to make their applications and services Bixby-enabled easily.”

While Bixby will initially be a feature on Samsung phones, the technology will later be implemented in other Samsung products including TVs and air conditioners.

It remains to be seen whether Bixby will run in a more limited capacity like Siri, which often resorts to bringing up Google results when users ask questions, or whether it will have the additional capabilities of Alexa.

Amazon’s system interacts with other apps and smart home devices to perform functions including ordering Uber cars and meals from Just Eat.

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