Sophie Ellis-Bextor Releases 'Shoppable Pop Video' To Release New Range

We are really living in the future now, with pop star Sophie Ellis Bextor featuring in the first ‘shoppable pop video’ to launch the new C. Wonder fashion collection curated by celeb stylist Brad Goreski.

Pretty snazzy, right?

The collection is exclusive to QVC and the vid shows Sophie transform into eight different outfits that shoppers can buy by clicking on the look and being taken through to the QVC website - it really is that simple.

The 100-second film features a specially composed song 'Wonder’ from up and coming star Biba, with Sophie releasing her own much-anticipated album in August.

Speaking about her collaboration with QVC’s new range, Sophie explained: “I really like the stylish and accessible nature of the C. Wonder collection at QVC. I have a passion for all things 60s and 70s inspired so it’s a perfect addition to my wardrobe.”

Creative director Brad added: “I’m so excited to bring something wonderful to QVC UK as the Creative Director of C. Wonder! This line is all about global travel and exploration, and I hope that the C. Wonder woman will love our preppy, bohemian look. Wearing C.

"Wonder means being confident, comfortable, and chic - and that’s what I love about fashion and style.”

The looks seen in the video range from £23 to £65 and can be found here.