Yahoo News Spot the difference - man notices 'shrinking' tubes of Pringles
Pringles fans across the nation have taken to social media to air their grievances as allegations of 'shrinkflation' hit the beloved snack brand. According to consumer reports, it appears that Pringles tubs might be the latest victim of the phenomenon where products are reduced in size or quantity while prices remain constant or even increase.
Posting to social media, fans shared images of the tubs, while one warned consumers to 'beware' of diminishing items. "Exactly the same item, exactly the same price but spot the difference," they wrote, as another chimed in: "It's just another way to rip us off without looking like they are."
One even added: "Unfortunately shrinkflation has been going on for years and I can’t see it changing any time soon." The formerly 200g can of Pringles – which was available until 2022 – now weighs in at 165g.
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Unfortunately, controversy isn't new to snack manufacturers; Celebrations has recently faced criticism for reducing the size of its chocolate tubs. Reports from The Sun suggest that Celebrations' 600mg tub has notably decreased to 550g, roughly equivalent to 'five sweets'.
At the time, Mars said that a spike in raw material costs was to blame, while adding that a smaller tub helps to reduce plastic waste.
In response to the more recent shrinkflation allegations, a Mars Wrigley UK spokesperson echoed this. They added: "We have been actively trying to find ways to absorb the rising costs of raw materials and operations, as we know the increase in the cost of living has impacted both consumers and businesses across the UK.
"Unfortunately, the growing pressures mean that more needs to be done. Reducing the size of our products is not a decision we have taken lightly but it is necessary for shoppers to still be able to enjoy their favourite
"Celebrations treats without compromising on quality or taste. The tub itself has also reduced in order to reduce the plastic used in the packaging by 17% to help us meet our sustainability targets as a business."
Jam Press has also contacted Kellanova for comment on Pringles.
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