Taylor Swift’s ‘1989 (Taylor’s Version)’ Has A Big, Big, Really Big Sales Debut

Taylor Swift just had a week where the biggest news wasn’t Travis Kelce.

Continuing to add to her billion-dollar empire, Swift’s 1989 (Taylor’s Version) bowed this week at #1 on the Billboard 200, Top Album Sales, Vinyl Albums and Top Streaming Albums charts. A somewhat breathless release from Swift’s Republic Records noted sales of more than 1.6 million units in the U.S. and more than 3.5 million globally.

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This achievement notably makes her, “The First Artist To Score Six #1 Album Debuts With Over 1 Million Units Sold” in history, Republic claims.

1989 (Taylor’s Version) eclipsed the 2014 first-week sales of the original version of 1989. Each revised version of the albums has eclipsed the sales of its predecessor, becoming bigger with every successive release.

On Spotify, 1989 (Taylor’s Version) is the “Biggest Album Debut on Spotify in 2023” with 176 million streams and “The Second Biggest Album Debut in Spotify History”—only behind her own Midnights.

On Apple Music and iTunes, she has extended her record for “Most #1 Hits on US iTunes Among all Artists.”

Internationally, it has arrived at #1 in 14 countries, including Australia, Belgium, Canada, France, Germany, Ireland, Italy, Netherlands, New Zealand, Norway, Sweden, Switzerland, and the UK.

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