Taylor Swift's revenge video: All the hidden messages

Mary Gallagher

Taylor Swift has hit back at everyone who ever wronged her in the much anticipated music video for her new single, ‘Look What You Made Me Do’, which she dropped at the VMAs over the weekend.

After a year of being trashed, degraded and ridiculed by fellow celebrities and their social media armies, Taylor has settled her scores and had her day in court, quite literally.

Here’s how she did it and all the hidden messages in her fabulous new music video.

She mocks Kim Kardashian being robbed at gunpoint in Paris
Taylor’s gun gesture didn’t go down well with Kim’s supporters

Some say Taylor went a step too far here, by acting out Kim Kardashian harrowing ordeal in Paris.

In October 2016, the mother-of-two was subjected to a horrific attack when a gun was held to her head as she was bound, gagged, and thrown in the bath tub of her Paris hotel room by a group of men. The men stole millions of dollars worth of jewellery, including her 20-carat diamond engagement ring from husband Kanye.

In Taylor’s new music video, the singer can be seen bathing in a bath tub full of jewels, with the 27 year old playing with the rings on her fingers as she makes a gun sign, miming shooting.



She robs a music company
Taylor dropped all her music on Spotify the day Katy Perry released her latest album

Wearing a jumper emblazoned with ‘Blind for Love’, Taylor and her squad of felines rob a music streaming company in the video and this scene is obviously referring to the time she boycotted Spotify and wrote an open letter to Apple music calling out their dismal compensation of artists.

After they promised to fix up their outdated policy and scrap free three-month-trials for users, Tay released all of her music on Spotify on the same day that Katy Perry dropped her latest album.

Meow indeed.

The hidden dollar bill and her groping trial
One of Taylor Swift’s many personas in the video for ‘Look What You Made Me Do’.

Taylor was being sued by DJ David Mueller for $3million because he says he was unfairly sacked from his radio station KYGO after she complained that he put his hand up her skirt and grabbed her “ass” as they stood side by side for a photo, which also included his girlfriend, at the Pepsi Centre in Denver in 2013.

She’s countersued him for the symbolic sum of $1 and won.

Some fans spotted that Taylor’s bath of diamonds included a dollar bill, obviously referencing her big day in court and win for women everywhere.

She turned everyone’s hate into her new persona
Taylor was called a snake in sheeps clothing after her run-in with Kanye and Kim.

In this scene, Taylor is surrounded by creepy snakes. In the lead up to her releasing the single, she replaced all of her Instagram pictures and tweets with a video of a green viper..

Why did she do that? When Kanye said Taylor gave him permission to release his track ‘Famous’ that refers to her as “that b***h” that he made “famous”, she denied it and everyone believed her.

Then Kim released a taped recording of a phone call between the rapper and the ‘Bad Blood’ singer which seemed to prove she ok’d the song. Swift’s reputation as being honest and fair was destroyed and she was now seen as a snake in sheep’s clothing, with her social media being swamped with the snake emoji.

She (probably) mimicked Beyoncé’s Formation video but also poked fun at her ‘Hiddleswift’ relationship
Fans believe this shot was mimicking Beyoncé’s Formation video

This scene hit the headlines for apparently being similar to Beyoncé’s Formation video, but what it actually represents is her ill-fated relationship with actor Tom Hiddleston, who was papped on a beach in Rhode Island wearing a ‘I ‘heart’ TS’ tee shirt.

Here, her backing dancers’ crop tops are also emblazoned with the same “I Heart TS” logo.

She impersonated Katy Perry, a lot
Taylor dressed up as Katy Perry and everyone gasped.

Katy Perry keeps telling us that she wants to call a truce with Taylor, but going by this video, her rival is far from ready to lay down her arms.

The vid features a number of scenes that reference the ‘Swish Swish’ singer, including the glittering car crash we see here, in which Tay has a blonde buzz cut almost identical to Katy’s. And she even cradles a Grammy, which Katy hasn’t landed yet. Ooof. Finally, she dances with a cat head on, and we all assum this is a reference to Katy’s fans, KatyCats.

Calvin Harris once accused her of trying to ‘bury’ people, and so she dug a grave, for herself
Her ex Calvin Harris accused her of trying to ‘bury’ people

We hear ya, TS.

You might think this scene refers to the line in the song which goes “Taylor can’t come to the phone right now. Why? Because she’s dead.”

But the hidden gem is really about Calvin Harris… who once slammed his ex-girlfriend on Twitter and said she liked to ‘bury’ people.

In the video we see a tombstone where Taylor’s reputation lies, but another one nearby reads “Nils Sjoberg”, the pseudonym she used as a co-writer on Calvin’s song, ‘This Is What You Came For’.

Her writing credit was supposed to be kept secret, but then her team revealed that she had written the Harris-Rihanna hit and her ex went on a tweet frenzy about how Taylor was looking for “someone new to try and bury”.

And she duly digs a grave and buries the fictitious Mr Sjoberg.

Meanwhile, the track is well on its way to smashing streaming records, so we reclon it’s fair to say that Taylor has had the last laugh.

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