Tim Cook Welcomes Crowds Gathered at NYC Apple Store for iPhone 15 Launch

Crowds that lined up at the door of the Apple store on Fifth Avenue in New York City on Friday, September 22, for the launch of the iPhone 15 were greeted by Apple CEO Tim Cook.

The newest Apple smartphone launched worldwide on Friday, under the name iPhone 15, the company announced.

“iPhone 15 and iPhone 15 Plus represent a huge leap forward with exciting camera innovations that inspire creativity,” said Kaiann Drance, Apple’s vice president of Worldwide iPhone Product Marketing.

Footage provided by journalist @heyder.mustafa showed people queuing up overnight to get the first glimpse of the newest of Apple’s products.

When the store opened, Cook welcomed customers, posed for selfies, and chatted with iPhone fans inside the store, footage showed. Credit: @heyder.mustafa via Storyful

Video transcript


- Woo!



- Woo!


- Woo!

- [INAUDIBLE] unbelievable first three [INAUDIBLE]. Great [INAUDIBLE]. And I love the color glass [INAUDIBLE].


- [INAUDIBLE] you got it.