Toys R Us set to return to Cambridge six years after store closed - but not as you remember it
Toys R Us is launching a shop-in-shop in Cambridge next month - six years after the company shut its store in the city. The launch of the shop in WHSmith will see giveaways and an appearance from Geoffrey the Giraffe on Saturday, November 2.
WHSmith has announced the launch as the toy retailer is a shop-in-shop. The store will be hosting a grand opening event for customers from 8am to 1pm.
Cambridge previously had a Toys R Us store at the Beehive centre. The company announced it was closing that site in December 2017 and it shut its doors in Spring 2018 as the chain closed down its sites across the UK.
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Geoffrey the Giraffe will be joining the WHSmith team for an official ribbon cutting when the new store opens, and will be greeting visitors throughout the morning. The first 50 children visiting the store will also receive a free Toys R Us goody bag worth over £15.
The new Toys R Us shop-in-shop will feature a key range of products and activities from top toy brands including Barbie, Bluey, Hot Wheels, LEGO, Marvel, Paw Patrol, Peppa Pig, Squishmallows, Star Wars and more. Children will be able to access the latest products and play hands-on with their favourite toys at the demonstration tables in store.
A lifesize Geoffrey the Giraffe sculpture for photo opportunities, will also feature in the new Toys R Us shop-in-shop. Cambridge is one of 37 WHSmith High Street stores set to open a new shop-in-shop from Toys R Us before Christmas.
Ian Sanders, Group Commercial Development Director, WHSmith, said: “We’re really excited to be opening Toys R Us in Cambridge. WHSmith is known for being the Hub of the High Street by providing customers with a range of great products and services.
"Partnering with Toys R Us gives us a leading toys and games range in our stores and means customers have even more reasons to shop with us. We look forward to welcoming many more customers into our store.”