Virgin Media warns broadband customers face losing £42

Virgin Media is shaking up its annual broadband price rises for millions. Virgin Media O2 confirmed new annual price rises coming in April 2025 and it will add £3.50 per month to full-fibre broadband bills — which works out at £42 extra a year.

Virgin Media says the incoming price rise is equivalent to less than 12p a day and the company says it will continue to fun £5m investment in full-fibre broadband and mobile internet. But critics have blasted Virgin Media O2 for the steepest increase of any network.

Speaking about the shake-up in policy, a Virgin Media O2 spokesperson said: “From January, we’ll change how we communicate and implement price increases. All future price changes will be included in customers’ contracts in pounds and pence, giving them even more certainty about how their bills may change over the course of their contract.

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“For new and re-contracting Virgin Media customers, this will be a flat increase of £3.50 a month, effective each April, while airtime price increases for O2 customers will be £1.80 a month, with device payment amounts remaining frozen.

"At less than the cost of a takeaway coffee or a sandwich, this represents excellent value for connectivity that our customers are using more than ever before, at the same time as we invest more than £5 million a day in our networks and services to give our customers the fast and reliable connectivity they increasingly rely on."

Ernest Doku, telecoms expert at Uswitch, has strongly criticised the price increases announced by Virgin Media O2, calling them "the steepest broadband price rises we've seen of all providers so far." "While Virgin Media O2 references investment and growing demand for data as reasons behind its price rises, with inflation falling significantly since last April, this decision still seems hard to justify," he said.