Wayne Goss sends warning over make-up errors making you look old

Wayne Goss
-Credit: (Image: PR Handout/Wayne Goss)


Makeup expert Wayne Goss has disclosed three common makeup errors that may be ageing you. Goss, who operates the beauty website Wayne Goss and whose First Edition Collection brushes sold out immediately upon release last year, says one mistake is often repeated by many.

And instead of giving a more youthful appearance, this error actually does the reverse, accentuating wrinkles even more. He explains: "Most of us use makeup to enhance our looks or even to hide some of the wrinkles we've accumulated over the years. However, due to certain mistakes, the makeup we're wearing could actually have the reverse effect."

He adds that not only will it make you seem like you've had more birthdays, but it will "potentially add not just one or two, but up to ten years to our faces". So, here are three things to avoid if you want to keep your face looking youthful according to the expert.

1. Eyeshadow

Goss says that you need to choose your make up carefully as whilst they may look nice, it may not look as nice on. He suggests: "Instead, opt for a matte. Matte generally works best as it doesn’t draw attention to wrinkled areas or creases.

"Powder is also easier to apply over creams, especially as its easier to blend with a good quality brush. Never blend eyeshadow with a finger - good quality brushes are made with the intention to blend well with hooded eyelids and fine lines."

2. Concealer

Selecting the appropriate shade for your skin colour is vital. While some may believe any light shade will suffice to brighten the under-eye area, it can actually produce the opposite effect.

Goss says: “Generally speaking, people may go too light around the eyes with their concealer which can add years to your face, so its really important to get the colour that suits your skin tone. Cream concealer is always recommended above liquids, and I’d highly recommend applying some on the inner corner of your eye, as that’s the one part of the eye that doesn’t crease.”

3. Primer

As we age, our skin naturally loses its youthful appearance. We experience not only a loss of collagen but also a decrease in hydration. Goss explains: "As we get older, our skin will naturally become drier, which is why hydrating ingredients are so important as you get into your older age.

"Look for make-up with ingredients such as Hyaluronic acid when you’re on your next make-up and skincare shopping haul to ensure that your products are keeping your skin hydrated."

Prior to applying any make up, he says that you need to prep the base first saying: "Before you start applying anything to your face, ensure that you’ve applied a heavy moisturiser to ensure your skin stays hydrated.

"Use a good primer before you start applying your make-up to ensure it'll act as a barrier between your skin and your make-up to help the make-up stay in the right places all day, rather than just in the fine lines.”