'We're all influencers - people tell us to get a real job but we’re raking in cash'

A group of influencers hilariously clapped back at critics who scolded them for not having a 'real job'.

Influencers Ela Reeves, Amy Beckett, Rebecca Sonuga, Connie Pearson, Cassie Rowan, and Leah Lockett took to Instagram with a reel captioned, 'When everyone keeps telling you to get a real job but your fake job’s funding your Louis Vuitton addiction'. This saw them dressed in matching pink and white striped Victoria’s Secret pyjamas, they mockingly cried into their Louis Vuitton hauls.

As travel influencers working with Jet Set Lifestyle Group, a high-end online travel company, these influencers make a living sharing their jet-setting lifestyles. Social media influencers are online creators who carve out their niche and establish themselves as experts in this field, sharing their knowledge and lifestyle with their followers.

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Their collaborative Instagram reel has racked up 290,000 views and garnered hundreds of comments. Many found the humour irresistible as one user laughed: "Pahahahaha not the receipts for tissues!" Another expressed their aspiration, saying: "Haha I love this! One day I will join you all."

There was also admiration, as another person said: "Ladies! You are insane! This is so brilliant!" Meanwhile, someone else claimed it to be the daily motivation needed, writing: "This is the pep talk we need every morning."

Despite various positive reactions, the sarcasm was lost on others as one person branded the woman "unbearable". But the savvy influencers weren't set back. Ela retorted: "Bearable enough to watch and comment," while Cassie also joked: "Pass me another receipt…I’m going to cry again!"

Leah, Ela, Amy, Rebecca, Connie, and Cassie are influencers with followers ranging from 3,980 to 37,000 on Instagram. They showcase their unique way of life compared to the usual 905 routine through their posts.

Amy recently shared a reel showing off the gourmet food, nibbles and drinks she enjoyed while flying business class, with the text: "My friends are busy having babies whilst I’m busy trying to figure out which airline offers the best business class food and drinks". Meanwhile, Cassie uploaded a reel where she's seen enjoying herself on a yacht, with the accompanying text stating: "Everybody deserves love, but I deserve to be on a yacht in the middle of Greece with the girls."

Data from Kolsquare as of March 2024 indicates there were some 98,000 influencers in the UK with over 5,000 followers each on Instagram. The earnings of influencers can fluctuate based on several factors, such as their follower count and the social media platforms they use. According to data from Demandsage, influencers typically earn between £159 and £1,539 per post.