"I was reading a message from a work client", "I was changing a podcast" and "I was trying to pair my headphones to my phone" are just some of the excuses drivers found using their phones have tried with police on Wdnesday morning.
And one motorist has been caught speeding at 110mph on the M4.
Wiltshire Police were cracking down on road users across the county - especially focusing on the 'Fatal Four'.
It is part of a day of action by the road policing officers who are targeting the 'Fatal Four' of speeding, drink or drug driving, driving while using a phone and not wearing a seatbelt.
Wiltshire Specialist Operations have been tweeting about all the drivers they've caught so far this morning:
"This vehicle was seized this morning on County Road in Swindon, for having no insurance. The driver has been reported."
"We've issued a ticket to a driver on the M4 this morning who was using his mobile phone while driving. Apparently, he was trying to pair his headphones to his phone. There really is no excuse. The law is in place to save lives."
"We've already stopped multiple drivers this morning for not wearing a seatbelt. It's such a basic thing, it takes two seconds, and it saves lives. Please, please, buckle up. Did you know you can be fined up to £500 for not wearing one?"
"It’s 70mph for a reason. This was a vehicle on the M4 not long ago. Watch your speed and show some respect for other road users."
"Two drivers have been stopped this morning by one of our officers - one driver said “I never bother putting it on in the lorry”."
"Officers didn't need to stray far from Police HQ this morning to find somebody using their mobile phone while driving. That Facebook post, that WhatsApp message, that tweet you want to read - it can all wait. Keep your eyes on the road, not your phone."
Roads Policing Unit's Sgt Will Ayres spoke about the initiative: “Wiltshire has such a varied road network – the M4 through the north of the county and the A303 through the south being our busiest stretches with large areas of very rural roads in between.
"Days of action like this are vital to ensure road safety is at the forefront of driver’s minds.
"It can be easy to become complacent towards driving when it is something that you do every day, but it is so important that when you get behind the wheel of a car, that the road has your full attention and that you are driving within the speed limit.
“Officers will be conducting stop checks at various locations throughout the county.
“We are fully committed to keeping our roads safe and this operation will help us target those who continue to drive at standards that fall well below what you would expect of a safe and competent driver.”