Despite the age-old conspiracy theory being the source of decades of debunking and mockery, the DIY SOS presenter decided to run out a few of the old chestnuts.
He might have offered up his pillow to Anne Hegerty in a display of conspicuous selflessness, but Nick Knowles might find his currency is about to run out with his female campmates.
Last year's winner of I'm A Celebrity... Get Me Out Of Here, Georgia Toffolo, won't crown this year's winner, in a break from the usual tradition.
John Miles was unsurprisingly keen to talk his clients into saying yes to 'I'm a Celebrity'.
Thanks to a diet of rice, beans and, in some instances, blended fish eyeballs, the contestants on I'm A Celebrity have lost as much as four stone between them in just a week.