BRIT Awards: Four categories to be decided by votes on TikTok
For the first time in BRIT Awards history, a public vote will determine some of the winners at this year's ceremony.
Organisers announced that TikTok users will decide the outcome of awards in four new categories: Alternative/Rock Act, Dance Act, Hip Hop/Grime/Rap Act and Pop/R&B Act.
The likes of Coldplay and Sam Fender will compete for best Alternative/Rock act, while top acts, including Adele, Dua Lipa, and Ed Sheeran will go head to head for the best Pop/R&B Act.
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Fans are being invited to make their vote for their favourite acts on TikTok from 12pm tomorrow (20 January 20), with voting closing 6pm on 3 February.
A press release reads: "Users will be able to cast up to ten votes per category, per day, with vote limits resetting at midnight GMT every night for the duration of the voting window."
There will also be exclusive content on offer from artists on the BRITs' official TikTok account.
Unsurprisingly, Adele, who leads the 2022 nominations, is expected to be a big winner on the night.
The star, who released her record-breaking album 30 last November, has been nominated for Album of the Year, Artist of the Year, Song of the Year and Best pop/R&B.
Watch: Brit Awards 2022 announced
Ed Sheeran, who released '=' in October, has also been nominated for the Album of the Year, Artist of the Year and Song of the Year accolades, as well as the Best pop/R&B.
Best International Artist gong will be fought for by Billie Eilish, Doja Cat, Lil Nas X, Olivia Rodrigo and Taylor Swift.
The Brit Awards, which will be celebrating its 45th year, has also sparked some controversy by scrapping male and female categories and becoming gender neutral for the first time in its history.
Bosses explain the move was in a bid 'to be as inclusive and as relevant as possible' and allowed people to enter who do not identify as a man or woman.
This year will see acts battle for artist of the year instead of male solo artist and female solo artist.
Best international artist of the year will be used in replace of best international female, or male solo artist.
This changed comes into place after singer Sam Smith — who identifies as non-binary — previously called out organisers over the issue.
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The three-time winner said: "Music for me has always been about unification not division.
ready to vote for your faves? 💥 these are the four categories you'll be able have your say on via @tiktok_uk:
Dance Act
Hip Hop/Grime/Rap Act
Pop/R&B Act
Rock/Alternative Act
voting opens on Thursday 20 Jan at 12pm! for more info head to: https://t.co/IzDDqI5niE pic.twitter.com/NyfJvQWOFB— BRIT Awards (@BRITs) January 19, 2022
"I look forward to a time where awards shows can be reflective of the society we live in."
The BRIT Awards 2022 with Mastercard take place Tuesday 8 February at The O2 arena, exclusively broadcast on ITV and ITV Hub and hosted by Mo Gilligan.