Apple’s £999 iPhone X ‘costs the company just £271 to make’, analyst claims

Rob Waugh
·Contributor
Tests give iPhone X display top honors, but camera is merely competitive
Tests give iPhone X display top honors, but camera is merely competitive

If you’re tempted to splash out on Apple’s luxurious – but ultra-expensive – iPhone X, you might want to read this first.

The new phone reportedly costs the firm just £271 to make – making for a rather healthy profit margin of 64%, according to TechInsights.

The firm ‘tore down’ the new gadget, and found that the parts inside cost Apple 25% more than the ones inside iPhone 8 – but the price is ramped up 43% higher.

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Apple has not commented on TechInsights price analysis, but CEO Tim Cook has previously said that they are almost invariably wrong, saying, ‘I’ve never seen one that is anywhere close to being accurate.’

TechInsights claim that the price is bumped up by the 5.8 inch AMOLED panel in iPhone X, and by the device’s steel chassis.

Al Cowsky, the costing analyst for TechInsights, said,‘Apple can be different here because they are the 800 pound gorilla.’